Specialty Fashion Group (SFG) is the largest specialty retailer of women’s fashion in Australasia, represented by its brands: Millers, Crossroads, Katies, Autograph, City Chic and the newest addition, Rivers, which brings new categories to the Group including menswear and (a heritage in) shoes.
SFG now sells a garment every second in Australia, New Zealand, South Africa and the United States through our portfolio of over 1,000 stores and 7 online businesses. SFG has one of the largest women's customer communities in Australasia with over 8 million members and can reach 4 million members through email. Our members' loyalty is high, representing over 80% of sales.
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